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1 marketing
marketing° [maʀketiŋ]masculine noun* * *maʀketiŋ nmCOMMERCE marketing* * *marketing nm marketing; marketing direct direct marketing.[markətiŋ] nom masculin -
2 direct response marketing
Mktgthe use of direct forms of advertising to elicit inquiries or sales from potential customers directly to producers or service providers. Direct response marketing aims to bypass intermediaries such as retailers or wholesalers. Forms of communication used include direct mail, home shopping channels, and television and press advertisements.The ultimate business dictionary > direct response marketing
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3 direct response advertising
Mktgthe use of direct forms of advertising to elicit inquiries or sales from potential customers directly to producers or service providers. Direct response marketing aims to bypass intermediaries such as retailers or wholesalers. Forms of communication used include direct mail, home shopping channels, and television and press advertisements.The ultimate business dictionary > direct response advertising
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4 márketing
m.marketing.marketing directo direct marketing* * *1 marketing* * *noun m.* * *['marketin]SM marketing* * *['marketin]masculino marketing* * *= marketing, marketing.Ex. Business International Inc. is another US service covering economic and marketing activities in over seventy countries.Ex. Attention has focussed on the marketing of dangerous substances, safety standards for the slaughter of meat and poultry, and control of dangerous cosmetics.----* auditoría de marketing = marketing audit.* componentes del marketing, los = marketing mix, the.* departamento de marketing = marketing department.* director de marketing = marketing executive.* elementos del marketing, los = marketing mix, the.* marketing de productos comestibles = grocery marketing.* programa de marketing = marketing programme.* proyecto de marketing = marketing project.* * *['marketin]masculino marketing* * *= marketing, marketing.Ex: Business International Inc. is another US service covering economic and marketing activities in over seventy countries.
Ex: Attention has focussed on the marketing of dangerous substances, safety standards for the slaughter of meat and poultry, and control of dangerous cosmetics.* auditoría de marketing = marketing audit.* componentes del marketing, los = marketing mix, the.* departamento de marketing = marketing department.* director de marketing = marketing executive.* elementos del marketing, los = marketing mix, the.* marketing de productos comestibles = grocery marketing.* programa de marketing = marketing programme.* proyecto de marketing = marketing project.* * *márketing, marketing/ˈmarketin/marketingCompuestos:relationship marketingtelemarketing; telesalesviral marketing* * *
marketing /'marketin/ sustantivo masculino
marketing
' marketing' also found in these entries:
Spanish:
comercialización
- mercadeo
- mercadotecnia
- propaganda
- publicidad
English:
department
- marketing
- demonstrate
- jingle
- mailing list
- out
- packaging
- saturation
* * *marketingmarketing directo direct marketing;marketing telefónico telesales, telemarketing* * *m marketing -
5 Direct-Marketing
n < ökon> (z.B. via Internet) ■ direct marketing; relationship marketing; one-to-one marketing -
6 direct mail
Mktgthe sending by mail, fax, or e-mail of advertising communications addressed to specific prospective customers. Direct mail is one tool that can be used as part of a marketing strategy. The use of direct mail is often administered by third-party companies that own databases containing not only names and addresses, but also social, economic, and lifestyle information. It is sometimes seen as an invasion of personal privacy, and there is some public resentment of this form of advertising. This is particularly true of e-mailed direct mail, known derogatively as spam. By enabling advertisers to target a specific type of potential customer, however, direct mail can be more cost-efficient than other advertising media. It is frequently used as part of a relationship marketing strategy. -
7 direct marketing
прямой маркетинг; см. также direct-response marketingАнгло-русский словарь промышленной и научной лексики > direct marketing
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8 direct-response marketing
Англо-русский словарь промышленной и научной лексики > direct-response marketing
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9 direct action marketing
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10 direct marketing
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11 marketing management
Mktgone of the main management disciplines, encompassing all the strategic planning, operations, activities, and processes involved in achieving organizational objectives by delivering value to customers. Marketing management focuses on satisfying customer requirements by identifying needs and wants, and developing products and services to meet them. In seeking to satisfy customer requirements, marketing goals to build long-term relationships with customers and with other interested parties and to provide value to them. This begins with market research, which analyzes needs and wants in society, and continues with attracting customers and the cultivation of mutually beneficial exchange processes with them. Tools used in this process are diverse and include market segmentation, brand management, PR, logistics, direct response marketing, sales promotion, and advertising. -
12 márketing directo
m.direct marketing. -
13 direct cost
Gen Mgt, Opsa variable cost directly attributable to production. Items that are classed as direct costs include materials used, labor deployed, and marketing budget. Amounts spent will vary with output. -
14 Direct Editorial Marketing
Position ( job): DEMУниверсальный русско-английский словарь > Direct Editorial Marketing
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15 Direct Internet Marketing Executive
Универсальный русско-английский словарь > Direct Internet Marketing Executive
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16 Direct Mail Marketing
Business: DMMУниверсальный русско-английский словарь > Direct Mail Marketing
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17 Direct Marketing
Business: DM -
18 Direct Marketing Association
Trademark term: DMAУниверсальный русско-английский словарь > Direct Marketing Association
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19 Direct Marketing Communications
Marketology: DMCУниверсальный русско-английский словарь > Direct Marketing Communications
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20 zielgerichtetes Marketing
zielgerichtetes Marketing n V&M direct marketing by target group* * *n <V&M> direct marketing by target groupBusiness german-english dictionary > zielgerichtetes Marketing
См. также в других словарях:
Marketing Direct — Le Marketing direct est une technique de communication et de vente qui consiste à diffuser un message personnalisé et instantané vers une cible d individus ou d entreprises, dans le but d obtenir une réaction immédiate et mesurable. Sommaire 1… … Wikipédia en Français
Marketing direct — ● Marketing direct méthode de vente, utilisant toute la palette des médias (presse, télévision, Internet, publipostage, téléphone) et visant à toucher un client potentiel de façon aussi personnalisée que possible … Encyclopédie Universelle
Marketing direct — Le Marketing direct est une technique de communication et de vente qui consiste à diffuser un message personnalisé et incitatif vers une cible d individus ou d entreprises, dans le but d obtenir une réaction immédiate et mesurable. Autrement dit … Wikipédia en Français
Direct digital marketing — is an addressable digital marketing method. Traditional direct marketing is achieved using a customer’s postal address. With direct digital marketing addressability comes in one of three forms: an email address, a Web browser cookie, and a mobile … Wikipedia
Direct mail — Direct mail, also known as junk mail, advertising mail or admail, is the delivery of advertising material to recipients of postal mail. It forms a significant subdiscipline of direct marketing. Some organizations attempt to help people opt out of … Wikipedia
Direct-response marketing — is a form of marketing designed to solicit a direct response which is specific and quantifiable. The delivery of the response is direct between the viewer and the advertiser, that is, the customer responds to the marketer directly. This is in… … Wikipedia
Direct marketing associations — are national trade organizations that seek to advance all forms of direct marketing. Contents 1 International Federation of Direct Marketing Associations 2 The purposes of Direct Marketing Associations 3 Controversy … Wikipedia
Direct response marketing — is a form of marketing designed to solicit a direct response which is specific and quantifiable. The delivery of the response is direct between the viewer and the advertiser, that is, the customer responds to the marketer directly. This is in… … Wikipedia
direct marketing — ➔ marketing * * * direct marketing UK US noun [U] (also direct advertising, also direct channel marketing) MARKETING ► the activity of marketing products and services by communicating directly with consumers by phone, mail, or on the internet:… … Financial and business terms
Direct Marketing Association (USA) — Direct Marketing Association (DMA) is a trade organization which seeks to advance all channels of direct marketing. DMA was founded in 1917. It is based in the United States, but its members include companies from 48 other countries as well,… … Wikipedia
Marketing Par Courriel — Cet article traite du marketing par courriel, et notamment du marketing indésirable appelé aussi spam. Sommaire 1 Origines 2 Les filtres anti spam 3 L’utilisation du courriel comme véhicule de communication personnalisée … Wikipédia en Français